2.10 Cross-group Negatives in PPC Cost per Click Strategy
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Don’t be so negative! Or, actually, DO be negative – if you want to reduce your cost per click (CPC) by 15%!
In this lesson, you will get an overview of the SEMrush cross-group negatives function – SEMrush’s single most important tool for reducing your PPC cost per click!
Click the thumbnail to load the video and learn how to find the cross-groups negative button in your PPC campaign.
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