2.1 Introduction to Pay-per-Click (PPC) Advertising

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Intro to SEMrush’s PPC Toolkit: Creating great Pay-Per-Click (PPC Advertising) campaigns is key to reaching interested clients!

In this lesson, you will receive an introduction to the PPC Toolkit in the SEMrush platform where you will learn how you can use SEMrush tools to master your firm’s marketing reporting. We know PPC advertising can be scary, but the PPC toolkit can save you huge amounts of time and decrease your cost of customer acquisition. And let’s face it, who doesn’t want to save a little money here and there? Those savings add up quickly! 

Click the thumbnail to load the video and learn the techniques we use to effectively manage PPC campaigns. 

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PPC Advertising

Did you know???

According to a 2016 report from Merkle, 95% of mobile ad clicks happened through the Google Ads platform.